Spring Summit 2010

Tuesday May 18, 2010
The Westin Market Street Hotel
San Francisco

In conjunction with the Gilbane Conference

Tackling Today's CM Challenges

Join us for the  CM Pros Spring Summit 2010  where we'll be talking about the challenges facing Content Management Professionals today.

We have a full day program of  interactive and engaging workshops run by our panel of experts, run in an informal style with round table discussion and we'll finish with  a drinks reception  - so that you can relax and network. 

 

CM Pros Workshop 2009We are splitting the day into two themes - The State of the CM Union - where we'll take a look at the industry today and what it means for CM Professionals and then we'll take a deep dive into the essential - Proving the ROI of a CMS - where we'll equip you with the tools you need to justify your next CMS spend.

 

The State of the CM Union Proving the ROI of a CMS

These are exciting and challenging times for the Content Management industry

We get the ball rolling with representatives from the CM Pros Board (including Scott Liewehr and Ian Truscott) and leading guest speakers (including Lisa Welchman) to look at the big picture of what it means to be a CM professional today.

We’ll take a look at the trends and offer our perspectives.We'll also be revealing the results of our survey, CMState10 - where we've called upon the 13,000+ members of the CM Pros extended community to tell us what's really affecting them, their organizations and their industry.

We look forward to you joining us. In the meantime, how about participating in our survey? It's open to all and we'll send you the results in a whitepaper -http://www.cmstate.com. 

Often ignored, it's a complex, yet critical step of any CMS implementation

The current focus to drive efficiencies is a tremendous opportunity for content management technologies, strategies and projects, but how do you demonstrate that in purely financial terms? 

How do you measure the success of your project and sustain the 'C' level commitment and internal momentum and enthusiasm for the project?  

Turn these challenges into an opportunity by learning to effectively calculate the costs, savings and return on CMS investments.

We will visit aspects from the simple (e.g., time savings) to the more complex (e.g., lifetime value of a customer and driving better lead conversion) in order to determine a demonstrable ROI.

 

 

A key part of the summit this year is our 2010 Annual Survey 'CMState10' The results will be announced in our morning workshop and in a free whitepaper. Join in here.



 

Platinum Sponsor

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The Gilbane Group
 


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